Triple Redemption Giveaway + Mega Condo Cab
This isn’t “another merch giveaway.” It’s a collaboration that lets LGND keep doing what you do best – builds, hype, and story – while plugging into a national program designed to help 60,000 people stabilize housing and work.
TL;DR – Why this collab hits different
- 3 custom builds: Pickup, Motorcycle, UTV (Triple Redemption).
- Comeback stories as the emotional core – not just “one lucky winner.”
- Mega Condo Cab flagship semi built in parallel to the giveaway.
- Real receipts: live IRR/NPV/breakeven dashboard you can show anyone.
- Cross-industry reach: auto + trucking + workforce + national media.
How the Triple Redemption Giveaway works
Three winners. Massive reach. Built-in narrative power.
- RR Street Runner Pickup – LGND-level show truck with RR color language.
- RR Night Runner Motorcycle – aggressive, highway-ready, pure energy.
- RR Trail Scout UTV – outdoor freedom and “life restart” symbolism.
Entries can stay exactly like LGND’s existing model, with one optional twist: a Redemption Story module.
- Fans can submit a short comeback story with their entry.
- LGND × RR select a finalist pool of real people rebuilding.
- Finalists become the backbone for the campaign’s content arc.
The Mega Condo Cab
While the Triple Redemption Giveaway runs, Rolling Redemption documents the creation of the first Mega Condo Cab – a working prototype of the RR fleet: mobile housing, classroom, and work platform.
- Full living + learning space integrated into the cab.
- Built for housing, workforce training, and long-haul freight.
- Acts as the anchor build for PR, banks, and future sponsors.
- Visual centerpiece in every serious conversation about RR.
This is the storyline that can shift LGND from “giveaway powerhouse” to “industry-shifting partner” for comeback stories.
What the numbers actually say
The RR model is already wired with a 20-year NPV, IRR, and breakeven view at a 5% discount rate. The Mega Condo Cab is positioned as:
- Proof-of-concept truck for lenders and sponsors.
- Reference build for future fleet and copycat programs.
- Anchor point for “we helped 60,000 people” narrative.
You can see the live model here: Impact Dashboard and print view.
Why this is a win for LGND
1. Biggest story-driven run yet
- Three headline builds instead of one.
- Redemption Finalists as recurring story characters.
- Follow-up content at 3, 6, 12 months.
2. Cross-industry growth
- Auto + bike + off-road communities.
- Trucking + workforce + rehab + re-entry space.
- Ability to own the “comeback giveaway” lane.
3. Real impact receipts
- Live impact dashboard tied to real data.
- Human metrics: people housed, jobs kept, family years stabilized.
- Decks/one-pagers you can hand to any partner or investor.
Why this is the perfect launchpad
- Instant national recognition by plugging into LGND’s reach.
- Credibility and attention in front of banks + credit unions.
- Story content that proves demand for second chances.
- The first Mega Condo Cab as a media magnet and proof-of-concept.
Why that matters to LGND
RR getting traction means your flagship Mega Condo Cab stays visible for years – not weeks. Every expansion story ("next city, next fleet, next sponsor") loops back and references the LGND build.
It gives you a long-lived, impactful narrative that’s bigger than any single giveaway cycle.
Audience that actually cares
The RR + LGND overlap is drivers, mechanics, operators, families, and neighbors – people who know what a stable truck + paycheck actually mean month-to-month.
Moments we’ll capture together
- Build progress and behind-the-scenes.
- Hand-off and first key-turn moments.
- Check-ins as life stabilizes for winners and RR participants.
Why this isn’t a one-off
Each story feeds the next: employers trust the model, lenders see the numbers, and sponsors see the content. The more we do it, the easier – and more defensible – it becomes. Your builds sit at the center of that flywheel.
“Is this for us?” conversation
The only real next step is a short working session – your internal lead and our team, live in the impact model and Triple Redemption outline.
- Walk the Impact Dashboard together.
- Review this Triple Redemption structure with your marketing + ops leads.
- Decide on comfort level for build budget, timeline, and story beats.
